Executives and Leadership
The leadership team supports our national pain management platform to ensure that you receive the highest quality of care for your interventional pain management needs. Meet the friendly faces who are dedicated to assisting you in overcoming your chronic pain. We're here to help.
Executive Team

Kenneth Efird
President and Chief Operating Officer
Chief Financial Officer

Maria Houston
Vice President of Operations
Vice President of ASC Operations & Finance
Leadership Team

Alejandro Borjon
Manager of Operations

Traci Brown
Practice Manager

Melissa Davidson, RN
Administrator (VIP Surgical Center)
Director of Sales and Market Development

Terri Houston
Billing Manager of the Revenue Cycle Department

Paul Hunt
Director of Surgical Center Business Development (All Surgery Centers)

Silver Lane
Director of Personal Injury Sales and Business Development

Erica Martinez
Director of the Patient Advocate Department

Lisa Parker
Senior Controller
Senior Controller, ASC Operations

Jeannie Reece
Director of Human Resources

Edgar Reyna
Manager of Business Intelligence

Laura Simmang
Senior Staff Accountant

Rosa Tovar
Director of Operations
Director of Advanced Practice Providers
Managed Care Sales Team and Person Injury Sales Team

Sydnie Caradec
Market Development Representative

Rein Rodriguez
Regional Pain and Injury Liaison

Myra Garza
Market Development Representative

Raegena Seitz-Moulds
Regional Pain and Injury Liaison

Monica Martinez
Market Development Representative

Nikki Stephens
Regional Pain and Injury Liaison